By Anne Cacherell
In New York City, there is an apparel company that designs men’s clothing. However, don’t be surprised when you visit one of their boutiques and can’t leave with anything.
Named as one of America’s Hottest Brands by Advertising Age, Bonobos is not your typical menswear shopping store. Actually, it is an e-commerce driven business that operates exclusively online. Unlike traditional retailers, they have these concept stores called “guideshops” wherein customers can receive one-on-one service and be able to find their size, without the hassle of a crowd and free from the worries of carrying shopping bags home. After you have placed the order, the items will be delivered right to your door for free.
Have you already experienced Bonobos’ upscale service and appointment shopping? Share with us your thoughts about this cool concept store.