Will Oil & Gas Be A Solid Investment For 2014?

Image by: Phillip Caper By Michael Sterling Oil & gas is always a conversation at the beginning of the year, but 2014 is definitely proving to be one of the craziest times for the industry. Many investors are either jumping on the bandwagon or leaving it altogether. With recent legislation, new projects, and a high rise…

How To Target Your Niche Market Through Digital Media In 2014

Image by: mofetos By Michael Sterling According to data released by comScore, 187 million Americans watched more than 48 billion online content videos in July. That’s over 1,300 people a minute. It’s clear that 20th century technology is steadily creeping out the door, making way for newer, more sophisticated, ways of marketing. It’s not just…

How Sex Sells (Tastefully) Online

Image by: Martika G By Michael Sterling Since the invention of the internet, marketers have known that sex is never going retract attention, in fact, sexual innuendos in marketing the greatest tool of advertising. Depending on what your product endorses, using sexual appeal to attract consumers is always going to work to your benefit. Before…

How To Personalize Your Customer’s Experience Online

Image by: TheGiantVermin By Michael Sterling Personalization is the key to success in the E-Commerce world. It is the only way we can grab our customer’s attention and keep them intrigued by our services. This is the whole reason why they choose us, instead of our competitors. They know that we’re the only provider who…

How To Keep Up With The E-Commerce Giants

Image by: Paul Inkles By Michael Sterling E-commerce is a hot commodity among giant corporations. Hundreds of billions of dollars are being made through internet sales, and it’s not stopping any time soon. There’s a hidden war between the world’s most powerful companies, and like every war, it is the people who will either suffer…

The Psychology Of Investing For Men

Image by: mohammadali f. By Michael Sterling Sometimes we’re our own worst enemy when it comes to investing. Our human impulses can take the better of us, based on unusual or unsubstantial evidence, and before we know it, we are in the hole. Investing is more than just risk. It’s strategy. Risk without intellect is like…