5 New Rules of Copywriting You Need to Know for Your Business

Image by: Adikos By Giovanni Fields Copywriting, for those who are unfamiliar with the term, is writing a copy for the purpose of advertising or marketing–which means the copy itself is meant to persuade someone to buy a product, or influence their beliefs. To avoid hindering your company’s marketing campaign, the copywriter should be professional enough…

5 of the Biggest Mistakes New Businesses Make with Social Media

Image by: woerterhexe By Giovanni Fields Social media can be among the most effective tools when aiding in the progression of your business. It both helps you connect with your target audience directly and exposes your product to the masses, both of which will lead to more success for your business, and therefore more money in your…