7 Ways to Find Your Unique Selling Point

Image by: LoboStudioHamburg By Dexter Lunde Marketing campaigns can be expensive. If you don’t have the spare change to try a handful of marketing techniques (to see which one works best), then I suggest that you try and find your USP first. What is that? It’s been called a few different things before: unique selling…

5 Things to Learn from Dan Yoo, Former LinkedIn Guru

Image by: dasprid By Dexter Lunde Dan Yoo seemed to have it all. I mean, he did create LinkedIn and led their business operations, strategy and analytics teams. This is probably why his choice to move “forward” with a start-up company instead of staying at the prestigious networking company surprised everyone. Why did he choose…

7 Newest Small Business Ideas for Men in 2014

Image by: Public Domain Pictures By Dexter Lunde If you’re itching to get out from under your boss’s thumb and you’ve been saving up money to get out on your own, here are a couple ideas which may get you headed in the right direction. Check out my list of ideas for small businesses for…

7 Smart & Effective Ways to Spend Money On Your Start-Up

Image by: Public Domain Pictures By Dexter Lunde When it comes to creating a start-up, it may be difficult to assess where you should begin. After all, you’re building something from the ground up. Once you have the funds to be able to start building…where do you even start? Here are some suggestions for you…

8 Tips to Creating Your Perfect Marketing Plan

Image by: TheAngryTeddy By Dexter Lunde Setting up a marketing plan for your business is a big step. You may even be looking at your current marketing plan and looking to upgrade it or throw it out and start from scratch. No matter which position you are in, it important to come up with a…